About Us

Who We Are

KubasPrimedia (formerly Kubas Consultants) is an experienced, results-oriented marketing consulting firm. We serve U.S., Canadian, and international clients in sectors such as newspapers, retailing, communications, financial services, and allied industries, on both consumer and business-to-business issues. We trade on our expertise and ability to produce effective results. The firm was established in 1978.
 

What We Do

We supply critical elements our clients need to move forward, through:

• Research
   
  
• Analytics
   
  
• Planning
   
  
• Strategy

Our services are applied in two areas:

• External Business Development: market expansion, new products and services, pricing, promotion, sales programs, and competitive strategy
   
  
• Internal Performance Improvement: marketing operations efficiency and effectiveness, customer satisfaction and retention, and best practices.

We work from street level through to the corporate boardroom, and are also involved with special studies on "big picture" trends and developments.
 

Newspapers, Retail, and More

KubasPrimedia is mainly known for our work in the newspaper and retail industries, our primary areas of expertise. The two are in fact related, as buyers and sellers of advertising services. We also work with others who are suppliers to or have interests in these industries. For more on our experience and capabilities, see Clients & Services.
 

Approach

Our approach starts with examining strategic issues and critical decision points with our clients. This drives information and analytical needs, which we resolve expertly and expeditiously. We then provide objective, intelligent and insightful recommendations directed at specific business objectives and advise our clients accordingly.
 

Contact Us

To learn more, please feel free to contact us.
 

Competitor's Creed

This is about the lion and the gazelle, for those of you who want to know what the words are.
 
 

	In the morning when the sun comes up, the gazelle awakes and knows it must outrun the fastest lion or be eaten.
In the morning when the sun comes up, the lion awakes and knows it must outrun the slowest gazelle or it will starve.
In the end, it doesn't matter if you are a lion or a gazelle. In the morning when the sun comes up, you'd better be running.

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